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World Creative & Innovation Day

Being creative means solving a problem differently, changing your mindset. It means taking risks without a doubt and breaking with the routine by doing something different just for its sake. April 21st is World Creative & Innovation Day, and at Samy Alliance, we want to celebrate it. We believe in a creative process followed by

TWITCH: The right place to be

One of the most active platforms for Gen-Zers is Twitch, which has recently gained power in the gaming world with more than 140 million monthly active users. This platform tends to be used by gamer influencers who follow active users daily. As many influencers and even esports teams have experimented on the platform over the

Influencer Marketing for Gen – Zers: Social Media

Influencer Marketing for Gen-Zers: TikTok & Instagram THE PERFECT BLEND OF AWARENESS, CONSIDERATION AND CONVERSION. For anyone closer to the younger generations, it will be no surprise to say that TikTok has taken Generation Z by storm. TikTok is the loadstone of Gen-Zers, so if you wish to market to Gen Z, you definitely can’t

News

World Creative & Innovation Day

TWITCH: The right place to be

Influencer Marketing for Gen – Zers: Social Media

Explore more

Happy Anniversary to the Biggest Business Network

Data based solution for influencers marketing campaigns

Live Shopping:The latest innovation in Influencer Marketing

In-Game Marketing: Your New Strategy

GEN Zs: The present generation

Circular Economy: share, rent, reuse, repair, renew and recycle

Marketers’ opportunities at the MWC

The Financial Times featured Samy Alliance in the fourth annual list of Europe’s fastest-growing companies

Marketing agencies in the metaverse, from events to digital influencers

The consumer trend that is gaining strength: Inclusivity

Using influencers to maintain relevance amongst targeting restrictions

Gonzalo Sánchez-Taíz, new VP Global Growth at Samy

Samy buys Share Creative and enters in the British market

SamyRoad gets financing of up to 15 million euros through Banco Santander

Authenticity in Influencer Marketing

Aguado recognizes “the sacrifice and effort of Madrid’s SMEs” and trusts their “resistance” to the COVID-19

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News

World Creative & Innovation Day

TWITCH: The right place to be

Influencer Marketing for Gen – Zers: Social Media

Explore more