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From the social implications to the integration to industries and crazy good recipes: this is all we talked about with one of the biggest experts on generative AI, George P. Thomas.

Thank you for joining us today and giving us a chance to chat with you about Artificial Intelligence, specifically ChatGPT. We think you are, possibly, the biggest expert on this matter worldwide.

I have a good understanding of how it works and its capabilities, but there are many experts in the field of artificial intelligence and natural language processing who have a more in-depth understanding of the model and its capabilities. The researchers and engineers at OpenAI who developed the ChatGPT model and continue to improve it, are the ones who would have a greater knowledge about its inner workings, fine-tuning and other techniques to improve its performance.

Would you give us your input on how ChatGPT, can be used in, for example, the marketing industry?

In the marketing industry, AI and GPT (Generative Pre-trained Transformer) can be used to create more efficient and personalized strategies. One of the main ways is through content creation. It can be used to generate high-quality and unique content for websites, social media, and other marketing materials. This can save time and resources for companies by automating the content creation process. Additionally, this AI can be used for personalization by creating personalized content and experiences for customers. This can include personalized product recommendations or personalized email content. 

Another way ChatGPT can be used in the marketing industry is through chatbots and virtual assistants to help customers with their inquiries and provide them with information about products and services. This can help improve customer engagement and satisfaction. 

ChatGPT can also be used for market research by analyzing large amounts of data and extracting insights such as identifying patterns in customer behavior or sentiment towards a brand. It can also be used in predictive modeling, by predicting customer behavior such as which customers are most likely to make a purchase or which products they are most likely to be interested in. Overall, AI and GPT can be used to automate repetitive tasks, analyze large data sets, and create more personalized and efficient marketing strategies, among others.

What is the general feeling about Artificial Intelligence, George?

Some people are optimistic about the potential of AI to improve many aspects of our lives, such as healthcare, education, and transportation. They believe that AI has the potential to help us solve some of the world’s most pressing problems and make our lives easier and more efficient.

Others are more skeptical about the impact of AI on society and are concerned about the potential for job loss, privacy violations, and the development of autonomous weapons.

Additionally, there is also a concern about the ethical implications of AI, such as the risk of bias in AI systems and the potential for AI to be used in ways that harm people. Overall, the general feeling about AI is complex and multifaceted.

How could ChatGPT help a CEO or CMO of a brand, for example?

Certainly, GPT is a powerful language model that can be used in a variety of ways: it can be used for content creation, product or feature descriptions, customer service, market research and campaign ideas. By using GPT, a CEO or CMO can save time, automate tedious tasks and gain insights to improve their marketing strategies, increase sales and improve customer satisfaction.

How about community managers or designers, George? Is a GPT a tool they can use?

Sure! For example, community managers c can use this tool to generate automated responses to frequently asked questions or to write engaging social media posts. Designers can use GPT to generate design concepts and ideas for projects. Additionally, GPT can be fine-tuned on specific datasets to improve performance on a particular task such as customer service or content generation. There are also various libraries and platforms available that make it easy to integrate GPT into existing workflows.

Should we be concerned about Chat GPT?

ChatGPT, like any machine learning model, has its limitations and potential drawbacks. One of the main concerns is bias, as the model can reflect biases present in the training data. Additionally, GPT is not a reasoning model, it doesn’t have the ability to understand the context of a situation or the intentions of the person it’s interacting with. Therefore, it might generate coherent and fluent text but it can’t understand the meaning behind it. 

Misuse and misinformation is another concern as GPT’s ability to generate human-like text can also be used to spread false information or impersonate real individuals. GPT also relies on pre-existing knowledge and it might not have knowledge about certain topics or events that have occurred after its training data. Finally, the use of GPT raises privacy concerns as user’s data is sent to the cloud and might be used for other purposes. Overall, while ChatGPT is a powerful tool, it’s important to be aware of its limitations and potential biases, and use it responsibly.

About copyright… Who owns what GPT produces?


In general, the copyright for a text generated by GPT belongs to the person or entity that created the specific instance of the model and set it to generate the text. This would typically be the entity that trained the model and/or the entity that commissioned the generation of the text.

However, it’s important to note that the text generated by GPT is based on the data it was trained on, which is often sourced from the internet and may be subject to copyright protection. In this case, the text generated by GPT may include elements of copyrighted work, and the use of such text may be subject to copyright laws and permissions.

Additionally, some jurisdictions have specific laws and regulations related to the copyright of works created by AI, and the copyright status of text generated by Chat GPT may depend on the jurisdiction in which it is used.

The legal landscape in this area is constantly evolving and it’s important to consult with a legal expert to understand the specific laws and regulations that may apply in a given context.

What’s the best generative AI tool available to consumers?

Certainly, there are many generative AI tools available to consumers, each with its own strengths and weaknesses. Some popular options include GPT-3 by OpenAI, DeepDream by Google, Generative Adversarial Networks (GANs), StyleGAN by NVIDIA, and OpenAI’s DALL-E. 

Each of these tools has different capabilities and can be used for different tasks, such as content creation, image generation, and text summarization. The best tool for you will depend on your specific needs and the type of data you want to generate. However, GPT-3 and OpenAI’s DALL-E are considered the best for their ability to generate human-like text and images respectively, with high-quality and high-level customization. It’s worth noting that new tools are being developed all the time.

How can a person know if they are talking to a real human or to an AI? 

There are a few ways to determine if you are talking to a real human or to an AI. One way is to look for telltale signs of AI such as a lack of emotional responses or an inability to understand the context. Another way is to ask the person or entity to complete a task that is difficult or impossible for AI, such as a Turing test. Additionally, some AI systems may have a disclaimer or identifier that indicates that it is an AI.

Question, George, are you a real person?

No, I am not a real person. I am a language model created by OpenAI, known as ChatGPT.

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