Gen Z Archives

TikTok and Universal Music fights on fees

…And what’s people saying about it? In the world of social media, every trend, news or event triggers a tsunami of conversations, opinions and emotions across all platforms; while some may make timely noise, others can generate big changes in audiences. Recently, the music industry witnessed an uproar when TikTok users discovered that a large

April Fools’ Day: A Brand’s Guide to Generational Humor

Master April Fools’ marketing with generational humor insights. Learn what makes Gen Z laugh vs. Boomers cringe—and avoid brand flops.

TikTok and Universal Music fights on fees

…And what’s people saying about it? In the world of social media, every trend, news or event triggers a tsunami of conversations, opinions and emotions across all platforms; while some may make timely noise, others can generate big changes in audiences. Recently, the music industry witnessed an uproar when TikTok users discovered that a large

TikTok and Universal Music fights on fees

…And what’s people saying about it? In the world of social media, every trend, news or event triggers a tsunami of conversations, opinions and emotions across all platforms; while some may make timely noise, others can generate big changes in audiences. Recently, the music industry witnessed an uproar when TikTok users discovered that a large

Category: Gen Z

SAMY Alliance Acquires Content Lab to Expand Global Social Marketing Leadership

TikTok and Universal Music fights on fees

April Fools’ Day: A Brand’s Guide to Generational Humor

SAMY Alliance Acquires Content Lab to Expand Global Social Marketing Leadership

TikTok and Universal Music fights on fees

April Fools’ Day: A Brand’s Guide to Generational Humor

SAMY Alliance Acquires Content Lab to Expand Global Social Marketing Leadership

TikTok and Universal Music fights on fees

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Ready To Drink: the new drinking for Gen-Zers

The human touch for Gen-Z

Evolution of AI and its role in advertising

TIKTOK’s takeover: the new search engine for Gen-Z

The Youngest Under Pressure

Realness is what the future generations expect from social media

Gaming: The New Kingdom

In-Game Marketing: Your New Strategy

TWITCH: The right place to be

Influencer Marketing for Gen – Zers: Social Media

GEN Zs: The present generation

The consumer trend that is gaining strength: Inclusivity

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April Fools’ Day: A Brand’s Guide to Generational Humor

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