Marketing Trends 2026
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Stay up to date with our latest company news, social media and marketing trends, creative insights, and top industry analysis from the experts at SAMY.
News
- / Corporate
Blanca Folguera, Chief People Officer at SAMY, reflects after International Women’s Day on the invisible rules that make the fight for equality still essential, sharing a personal story that recently happened to her.
News
- / Corporate
As marketing becomes increasingly shaped by AI and automation, brands are under pressure to move at the speed of culture. But reacting faster is not enough. The brands that win are those designed to anticipate. In the latest episode of CX-WISE by Sprinklr, SAMY’s Chief Partnership Officer Nathan Townsend joins Diageo’s Alberto Romano to explore […]
News
- / Creative
The collaboration aims to strengthen Gran Meliá’s global positioning as a reference for Spanish luxury with a Mediterranean essence, bringing it to life in today’s social and cultural landscape.
Report
- / Research
According to more than 120 CMOs across 22 countries.
News
- / Corporate
L’Oréal Benelux has appointed SAMY and team5pm to lead end-to-end influencer and advocacy marketing across 30 brands in the region, strengthening a long-term global partnership.
