Technology and CX

TECHNOLOGY AND CX

We make technology powerful

The backbone of building a customer first brand lies within your tech. We future proof your business and create unified, trusted customer relationships by auditing, implementing and connecting your platforms and user journey.

Our proprietary social and influencer technology

Your orchestration hub for social and influencer campaigns.

Maia gives you full visibility across strategy, creators, content and performance in real time. Designed for brands that want clarity without complexity, it turns campaign management into a seamless, collaborative experience.

From creator selection to content approval to performance optimisation, every stage of your campaign lives in one place – visible, measurable and built for momentum.

Live KPIs. Structured approvals. Timestamped video feedback. Intelligent workflow.

Everything you need, in one streamlined dashboard.

WHY MAIA

Technology built for human influence.

Community Insights

We analyze visual elements, spoken word, and comments to understand the discourse across different creators and communities around a brand, product, or topic.

Real-Time Campaign Dashboard

Access live KPIs across paid and organic, performance by platform, format and creator. Filter, analyse and optimise with confidence.

Influencer Approval Hub

Approve, decline or discuss creators directly within the platform.

Dive into performance metrics, audience insights and strategic rationale before making decisions.

Streamlined Content Approval

Clear statuses and full visibility ensure every caption, visual, and message is refined with ease. Timestamped video annotations remove ambiguity and speed up revisions, creating a seamless approval flow that keeps production moving faster and smarter.

Brand Safety Screening

We systematically screen creators before every collaboration for brand-sensitive issues – ranging from politically problematic positions to controversial behavior and previous brand conflicts. This review goes far beyond a surface-level check of bios and hashtags and is based on the creator’s actual content history.

Smart Notifications & Workflow

Intelligent alerts flag new submissions, comments and deadlines.

One click takes you exactly where you need to be, keeping campaigns moving without constant follow-ups.

Campaign Calendar & Content Library

Visualise every milestone in a unified campaign calendar.

Access your complete content library post-launch. Organised, downloadable and ready to activate across channels.

Granular Performance & ROI Insights

Analyse results by channel, format or creator.

Aggregate paid and organic performance to understand true impact and optimise investment in real time.

Access the AI-powered orchestration hub

OUR BELIEF

We harness proprietary tech and pioneering tools to uncover deeper insights and solve complex business challenges.

Intelligence Suite

Our modular toolbox of tech packages and data science tools to deliver machine learning, AI and NLP driven research.

Research Partnerships

We utilise third party tools, platforms or firms to enhance research where appropriate.

Social Technology

We’re partnered with Sprinklr to offer integration, management and support.

AI Technology & Innovation

We combine our own machine learning with LLMs to build bespoke solutions to business problems.