SAMY at MAD//Fest, London
What if awareness, consideration, and conversion could all happen in under a minute?
In this session, L’Oréal’s UK TikTok Shop Director joins SAMY to lift the lid on how creative thinking is redefining commerce. From Garnier’s ‘Garniair’ stunt to live-streamed storytelling, he’ll explore how TikTok Shop unlocks a new kind of brand-building, where content captivates and converts. This isn’t just about clicks and percentages. It’s about collapsing the funnel with ideas that sell. Join us to explore why the future of social commerce lies in the sweet spot between bold creativity and commercial impact.
Speakers:
- Max Dougall, Head of New Business, SAMY.
- Jack Timpany, UK TikTok Shop Director, L’Oréal.
Watch the session below:
