How to succeed during Black Friday, Cyber Monday and Christmas sales
In this report we not only analyse each pain, we also offer an action plan based on
user behaviour.
Today’s brands face
three major challenges
- How to make people aware of the brand’s benefits
- How to direct traffic to the brand’s page
- How to drive sales
Top Categories
for 2023
- Fashion
- Footwear
- Toys
- Electronics
What users want?
- Good deals / not necessarily low price but:
- Flexible payment options as buy now and pay later
- Return and refund
- Fast/Same day delivery
- Luxury and premium deals
