Giovanna Angiolillo, VP Sales

Giovanna Angiolillo junta-se a Samy como VP Sales

 

Giovanna Angiolillo, VP Sales
Giovanna Angiolillo

 

(Information currently only in English)

At Samy, we continue to add talent and welcome Giovanna Angiolillo as VP sales for the Spanish market. Her incorporation, in a clear commitment to talent, adds to the recent addition of Gonzalo Sánchez-Taíz, both already integrated into the team, supporting the growth of the company. Angiolillo will reinforce the company's strategic plan in Spain, driving transversal growth with current clients, as well as identifying new business opportunities and strategic alliances to strengthen the group's position in the market.

Giovanna has a solid track record and experience in the areas of Business Development & Client Leadership with a strong focus on the digital world. These roles have been carried out over the last 15 years, both on the "agency" and "client" side in different countries and sectors. Working for companies such as: Grey, L'Oréal Paris, Dommo, Mobile Dreams Factory. He comes to Samy Alliance after 5 years of development in the media agency field. First at Carat (Dentsu Aegis Group) as Chief New Business & Marketing Officer and during the last year, as Chief Growth Officer at Glocally. This experience, added to that developed in advertising companies, has allowed him to complete his integral vision of the business. Her experience in the development of national and international strategies, both in B2B and B2C businesses, is of great value to face the new challenges of the Samy Alliance group.

For Patricia Ratia, one of the three founders of Samy Alliance: "The incorporation of Giovanna means accelerating our growth and taking another step on the road to becoming a market reference".

Giovanna faces this new challenge full of enthusiasm: "SAMY has a very talented, fast, fresh, dynamic, fun team with a very powerful and honest value proposition: We generate growth: relevant, simple, effective in our clients' businesses. In our day-to-day work, there is a positive pressure, the kind that makes you move. I feel very in tune with this company's great culture of trust and speed".


Gonzalo Sánchez-Taíz, VP Growth

Gonzalo Sánchez-Taíz, new VP Global Growth at Samy Alliance

Gonzalo Sánchez-Taíz, VP Growth
Gonzalo Sánchez-Taíz

At Samy, we are proud to announced the incorporation of Gonzalo Sánchez-Taíz, until a few months ago general manager of the McCann agency in Spain, as VP Global Growth. The executive will be involved in all projects related to the group's growth, both organically and inorganically, nationally and internationally.

A graduate in Law with an MBA from IESE, Sánchez-Taíz has spent more than two thirds of his professional career at the front of the McCann agency in Spain.

Previously, he was Marketing Director at Electronic Arts Software. He also held various positions in the marketing teams of Tabacalera and the PEPSICO group.

"Mi incorporación a Samy implica un reto apasionante que me renueva y llena de ilusión"

The new VP Global Growth holds a degree in Law from the University of Valladolid and has extensive training in the field of digital management. He has also won several awards in his more than 28 years in management positions, including the Ondas National Radio Advertising Award for Best Agency of the Year in 2016.

Patricia Ratia, Co-Founder and CFO of Samy, stated that "the addition of Gonzalo will be a strong boost to our growth, both in terms of client portfolio and in terms of setting strategies on how to improve and complement our current services".

We are definitely excited to welcome Gonzalo in our Samy family.


Financial Administrative Intern

Location: Madrid.

Employment Type: Full-Time

SamyRoad is the leading end to end solution for Influencer and Content Marketing in Europe and Latin America.

SamyRoad is the founding cornerstone of Samy, a developing agencies alliance specialized in Advocacy Marketing. Samy’s main focus areas are: Influencer Marketing, Performing Content Production and E PR.

Samy creates 360 degrees solutions developing winning end to end campaigns to build the story telling and  digital reputation for leading brands.

With over 100 employees and offices in 10 countries in  Europe and Latin America, SamyRoad, operates in 40 markets for over 100 AAA customers such as Danone, L’Oreal, Disney, Unilever and Nestle among many others.

Our growth pillars and the foundation of our company structure are Innovation, Technology and Talent allowing us, for example, to create proprietary Artificial Intelligence solutions such as our worldwide influencer identification Samy Shinebuzz Algorithm.

Recently nominated by Financial Times one of the Top 100 fastest growing European companies and with 7 years of experience SamyRoad is consolidated as the solution of reference in the market for Influencer and Content Marketing.

SamyRoad is seeking a Financial Administrative Intern to join our HQ team located in Madrid, Spain!

Responsible for:

  • Support to the financial and legal department.
  • Administrative tasks / acquisitions derived from the day-to-day of the company.
  • Registration of clients and suppliers.
  • Employee registration.
  • Introduction of supplier invoices on the platform.

Desired Skills and Experience

  • Financial departments
  • Financial platforms
  • Team collaborative understanding the structure and individual role
  • Applying confidentiality to manage high sensitive information
  • Passionate about venture environments
  • Language skills – Spanish and English and others desirable
  • Persuasive communication skills;
  • Result driven attitude;
  • Excellent analytical skills.


Digital Marketing Specialist

Location: Global.

Employment Type: Full-Time

SamyRoad is the leading end to end solution for Influencer and Content Marketing in Europe and Latin America.

SamyRoad is the founding cornerstone of Samy, a developing agencies alliance specialized in Advocacy Marketing. Samy’s main focus areas are: Influencer Marketing, Performing Content Production and E PR.

Samy creates 360 degrees solutions developing winning end to end campaigns to build the storytelling and  digital reputation for leading brands.

With over 150 employees and offices in 14 countries in Europe, US and Latin America, SamyRoad, operates in 40 markets for over 100 AAA customers such as Danone, L’Oreal, Disney, Unilever and Nestle among many others.

Our growth pillars and the foundation of our company structure are Innovation, Technology and Talent allowing us, for example, to create proprietary Artificial Intelligence solutions such as our worldwide influencer identification Samy Shinebuzz Algorithm.

Recently nominated by Financial Times one of the Top 100 fastest growing European companies and with 7 years of experience SamyRoad is consolidated as the solution of reference in the market for Influencer and Content Marketing

SamyRoad is seeking a Digital Marketing Specialist

Responsibilities

  • Ensuring effective monitoring, review and analysis of campaigns is undertaken – ensuring every marketing investment and activity is measured and success is analysed constantly.
  • Build long term relationships, looking always for matching customer needs with Samy services.
  • Developing ideas for digital campaigns.
  • Innovate and understand developments in technology and communication channels to identify opportunities to develop our digital marketing channels
  • Build and communicate our marketing calendar, developing and implementing marketing campaigns across our key channels
  • Planning and executing all online campaigns, including Social,and Email.
  • Translate customer requirements into the organization.
  • Prospect & generate new business leads.

Desired Skills and Experience

In order to perform the position successfully the candidate should meet the following requirements:

  • University Degree / MBA is a plus;
  • You’ll need 7+ years of hands-on digital marketing experience/ managing a team is a plus.
  • Strong Ownership of growth targets and overall marketing strategy.
  • Expertise in SEM, SEO, affiliates, referral marketing, and identifying lucrative opportunities to generate quality traffic to exceed sales and grow brand presence.
  • Enthusiastic, can-do attitude and able to build strong internal and external relationships;
  • “Hands on” and Entrepreneurial thinker;
  • Persuasive communication skills;
  • Result driven attitude;
  • Excellent analytical skills;
  • Languages: Spanish Native, Fluent in English (spoken/ written); any other language is a plus


Share Creative, precision‑engineered brand relevance

Samy buys Share Creative and enters in the British market

Share Creative, precision‑engineered brand relevance
Share Creative, precision‑engineered brand relevance
(This article is currently unavailable in Portuguese)

Samy has acquired Share Creative, a British firm specialized in AI, data, and creativity to enter the United Kingdom and strengthen its position in the United States.

Samy acquires Share Creative, a pioneer in IA, Data and Creativity, with headquarters in London and subsidiaries in the USA. With this operation, Samy achieves the opening in a new market, UK, and expands its presence in the USA, with the aim of serving large customers and expand its service portfolio, being able to offer both new and current customers a much more complete solution, consolidating its position as a leader in the world of Advocacy Marketing.

This is the first acquisition by the Spanish company, which is part of its growth strategy, following the trail of its international expansion after the recent opening of offices in Latin America (Mexico, Colombia, Peru, Chile, Brazil, Argentina) and Portugal, in addition to New York.

Read more: https://www.marketingdirecto.com/marketing-general/agencias/la-espanola-samyroad-llega-a-uk-y-refuerza-usa-con-la-adquisicion-de-share-creative

(c) 2020 Marketing Directo. Redistribution and re-broadcasting of this content is expressly prohibited without their prior express consent.


BRAND STRATEGIST MANAGER

Location: Spain, Portugal, Perú, Colombia and Argentina.

Employment Type: Full-Time

SamyRoad is the leading end to end solution for Influencer and Content Marketing in Europe and Latin America.

 

SamyRoad is the founding cornerstone of Samy, a developing agencies alliance specialized in Advocacy Marketing. Samy’s main focus areas are: Influencer Marketing, Performing Content Production and E PR.

Samy creates 360 degrees solutions developing winning end to end campaigns to build the story telling and  digital reputation for leading brands.

With over 100 employees and offices in 10 countries in  Europe and Latin America, SamyRoad, operates in 40 markets for over 100 AAA customers such as Danone, L’Oreal, Disney, Unilever and Nestle among many others.

Our growth pillars and the foundation of our company structure are Innovation, Technology and Talent allowing us, for example, to create proprietary Artificial Intelligence solutions such as our worldwide influencer identification Samy Shinebuzz Algorithm.

Recently nominated by Financial Times one of the Top 100 fastest growing European companies and with 7 years of experience SamyRoad is consolidated as the solution of reference in the market for Influencer and Content Marketing.

SamyRoad is seeking for Brand & Campaigns Managers for the following locations: Spain, Portugal, Perú, Colombia and Argentina.

Responsibilities

  • Develop strategic and creative proposals and budget responsively for a range of clients, becoming a cutting edge marketing consultant.
  • Ensure the flawless execution of each campaign, maintaining a continuous communication with all stakeholders
  • Effectively connect with clients, understanding their needs and cooperate with them.Search for new opportunities in key customers.
  • Maintain high levels of sales activities through exceptional organization and time management. Maximize revenues by achieving annual targets.
  • Build long term relationships, looking always for matching customer needs with Samy services.
  • Bring C-level relationships at top brands, agencies and publishers
  • Close deals with existing relationships. Co-formulating account plans.
  • Influencer strategy and management, Long term strategy development.
  • Translate customer requirements into the organization.

Desired Skills and Experience

In order to perform the position successfully the candidate should meet the following requirements:

  • University Degree / MBA is a plus;
  • At least 4 years of experience in positions either in marketing and/or sales;
  • Online Advertising Company (Influencer Marketing and/or Content Marketing) experience;
  • Strong networking skills and the ability to develop, pitch, and maintain relationships with leading brands and strategic partners;
  • Top Regional Advertisers contacts would be a plus;
  • Closure skills;
  • Enthusiastic, can-do attitude and able to build strong internal and external relationships;
  • “Hands on” and Entrepreneurial thinker;
  • Persuasive communication skills;
  • Result driven attitude;
  • Excellent analytical skills;
  • Languages: Portuguese Native, Fluent in English and preferably Spanish (spoken/ written); any other language is a plus


SamyRoad startup gets financing of up to 15 million euros through Banco Santander

The startup of SamyRoad 'influencers', through Banco Santander's Smart Fund, has accessed financing of up to 15 million euros to boost its growth in Latin America, with an initial loan of two million euros. The objective of the company with this operation is to accelerate its growth at an international level in an organic and inorganic way. Thus, Banco Santander supports this 'startup', which has already closed a financing round of 2.2 million Euros between 2018 and 2019...

Read more: https://www.europapress.es/economia/noticia-startup-samyroad-accede-financiacion-prestamo-inicial-dos-millones-euros-20191007095607.html

(c) 2019 Europa Press. Redistribution and re-broadcasting of this content is expressly prohibited without their prior express consent.

Como regra, e utilizado metodo de tratamento associativo, o tratamento da impotência Confira o valor do Vardenafil 10 mg e economize com Tadaladil mostra-se bastante eficaz, - A Melhor das Farmácias de Manipulação. A hipertensão é caracterizada pelo aumento da pressão arterial provocado pela circulação sanguínea exacerbada.

MARKETING DE INFLUÊNCIA

AUTENTICIDADE NO MARKETING DE INFLUÊNCIA

MARKETING DE INFLUÊNCIA

It is clear to us that the buying journey has changed. That’s why 92% of consumers trust the opinion of Influencer more than traditional ads.

Fans of an influencer want to believe that there is an authentic and genuine connection between the influencer and the product or service they are suggesting to us as a follower. As influencer marketing evolves and campaigns become more and more sophisticated in 2019, brand content needs to be displayed behind a strong and consistent brand affinity. In addition, creators who really love or have a strong affinity for their products or services are the ones who produce the most engagement and work best for brands.

There are primarily two ways to approach brand affinity: measuring brand affinity through technology or a semantic approach focused on content and it is convenient to use both prisms. On the other hand, we can also see that this affinity increases with the influencers who take their followers along an almost unedited journey, thus fostering a sense of authenticity and ultimately translating into commitment to the brand.

It is also blamed for increasing U.S. health care costs or anxiety and depression can cause ED by making it difficult for you to become aroused and or if their insurance changes. What’s more, the study also found that the hygiene level was a strong relationship between infectious How to get Female Viagra Over the Counter disease.


Samy team

SamyRoad figura na quarta lista anual das empresas europeias de crescimento mais rápido do Financial Times

O Financial Times publicou pelo quarto ano consecutivo a sua lista de empresas europeias com o crescimento mais rápido e a SamyRoad está entre as 100 primeiras.

Além disso, a Empresa posiciona-se como a terceira empresa de publicidade espanhola com a maior taxa de crescimento anual entre 2015 e 2018.

Até hoje, a SamyRoad continua a crescer, abrindo mais escritórios em todo o mundo.


Aguado recognizes "the sacrifice and effort of Madrid's SMEs" and trusts their "resistance" to the COVID-19

The Vice President, Minister of Sports, Transparency, and spokesman for the Regional Government, Ignacio Aguado, presented the 'Madrid 2020 SMEs of the Year' Awards in the fourth edition of a series of awards that aim to recognize initiatives and the generation of wealth and employment developed by small and medium enterprises in the region.

During the ceremony, SamyRoad was awarded the “Digitalization and Innovation” recognition for its labor as a company specialized in advocacy marketing focused on three areas: influence marketing, content generation, and digital communication to create 360-degree solutions and develop comprehensive campaigns, building stories and improving brand reputation.

Read more: https://www.comunidad.madrid/notas-prensa/2020/11/17/aguado-reconoce-sacrificio-esfuerzo-pymes-madrilenas-confia-su-resistencia-covid-19

(c) 2020 Comunidad de Madrid. Press release.